chryslerfinancial
Chrysler Financial normalized to the sale of three brands Drive Business Results
Resources
* Website
“The beauty of Salesforce is that we can customize the way they do business. Each individual user across our three brands takes a universal source of information to make work more efficient. From a strategic standpoint, Salesforce is a component critical of a broader vision that promises to improve communications, streamlining processes, and sharing intelligence to drive success. ”
Challenge
* Chrysler Financial, a provider of tailor-made leasing and financing solutions for dealers and customers of Chrysler requires a CRM solution to increase the effectiveness of its sales force
* An existing system of Lotus Notes can not adapt to changes in a timely and profitable business, not the 24 / 7 accessibility
* The company requested an easily customizable CRM solution that can be implemented quickly with minimal IT support
Solution
Chrysler Financial * After considering the construction of a CRM solution in the enterprise, the company selected Salesforce Enterprise Edition for SAP CRM in its depth of functionality and strong market leadership
* Consulting assigned Successforce Salesforce with the company business processes, accelerate implementation
* In three months, Chrysler Financial deployed the solution to 300 users through the sales of three brands in three countries, while others were subsequently added 451 seats for users in operational roles as retailer credit and credit
* Chrysler Financial custom tabs to reflect the nuances between the different business units
* Premier Support and Administration Successforce advanced customer care and ensure that experts from Salesforce manages and controls the implementation of Salesforce
* S-controls management plan sales calls within Salesforce sheets, data capture and preparation of the activity called
* Panels to boost the use of track productivity and performance
* Automated alerts and lead routing, rules-based workflow, maintaining the opportunity to go cold
* The future of integration with Lotus Notes email and calendar sync with Salesforce, a possible integration Force.com Mobile offer ubiquitous wireless access
Results
* Centralized access to accurate sales allows a common conversation about the client
* The flexibility inherent in Salesforce allows Chrysler Financial to customize the business requires changes
* With the ease of Force.com Builder, there is no need to hire programmers to configure the system
* Eliminates costly alternative solutions by combining Salesforce with training on customized training plans – living document – one for each of the fields used to focus on a few behaviors that lead to results
* Plans to build further the functionality of Salesforce will continue to adapt the system for Chrysler Financial, with corporate vision